All You Need to Know About the Printing of Pop-Ups

October 28, 2013

No matter what industry you are in or what kind of job you have, you need the peace of mind of knowing that if you have a print job to be done, it will be done right. Using pop-ups at an expo, a conference or even in your offices is a great idea, unless they are not printed to standard. If this happens, what could be a great advertising and marketing tool just makes you and company look unprofessional.

Not only do we know this, but we live by the standard of excellence you expect. Pop-ups could make or break your business and considering the fact that we want you to keep coming back for more, and not regret the decision to print with us, we’ll make sure that your pop-ups really, well, pop! Your pop-ups, no matter how large or small should make a statement and it’s our job to make sure that statement is a positive one.

Why Use Pop-ups?

Printing pop-ups is not the easiest job in the world considering that they need to be dye cut. This means that, because they are all different shapes, we need to set the machines we use to a certain size and frame to accommodate that printing. This is something that will make your pop-ups look great, if it is done right.

These brilliant marketing devices are a lightweight but tough tool, made of metal and containing certain graphics. The sheer genius of these devices is that they can be folded down to a small size, making them easy for you, or for your promoters to carry, and when unfolded, they look like one solid structure. If you have already bought a pop-up and don’t want to print another one, you can reuse the one you already have, and we’ll print new graphics for you to use on the old frame, so your costs come down too.

How to Use Them

A pop-up can be used in just about any way you can think of and because they are so light and easy to fold, you can simply pack them up and get on a taxi, into a car, on a plane, a train or a boat with no trouble at all. This is why, when it comes to mall activations and expos, they are one of the best tools to give to promoters or sales people.

They literally pop up, making them easy to install and as with so many items we print, a pop-up has to look really good. This is why when we create a pop-up, we don’t just make sure it is structurally sound. We also check the graphics to ensure that they don’t look out of place, or have the bleed showing.

Mad About Printing of Pop-Ups

If you want to put your best foot forward in business, make sure that every piece of marketing collateral you use says, “Me and my business are awesome.”  We’ve got the same mentality you do. We want to impress you just as much as you want to impress your customers.