Questions that exhibition stand designers will ask the exhibitor

Below are a few of the questions that exhibition stand designers normally ask to ensure an accurate quote and the best possible service to the client.

•    How much stand space will be used?
•    Will you require a greeting desk area?
•    Where will the stand be (thus in a room, hall, outside etc.)?
•    Will you need furniture for the stand?
•    What type of marketing literature will be displayed?
•    Do you need brochure holders?
•    Will you need audio visual equipment for the stand?
•    Will a PA system be required?
•    How many persons will man the stand?
•    Will you need banners, pop-ups, corner or in-line stands?
•    What is your marketing goal at the exhibition?
•    Do you need electricity points?

From the above questions it becomes clear that many considerations go into the design of a single stand. As such select exhibition stand designers with a lot of experience and who will be able to guide you along the right path. Better yet, select exhibition stand designers that offer complete project management as part of their services.

How to make the most of exhibition stand designs

Exhibition stand designs can be exceptional marketing tools, provided you do it right from the start. Select materials that will represent the corporate identity effectively. Make use of audio visual effects, moving objects, and interactive displays such as touch screens to create more impact. Don’t ignore lighting effects. If you want to place emphasis on a product, the lights can do the trick. Make use of high impact graphics and remember that you want to get the visitor’s attention within three seconds. Many people will be passing by. You want them to stop and come into your display stand. If you will be exhibiting at various venues consider modular exhibition stand designs allowing you to add onto the design and to take away according to the specific exhibition requirements. Don’t compromise on quality as the exhibition stand designs portray the company’s commitment to quality and professionalism.