The advertising and marketing industry is well-known with coming up with new and exciting ways to showcase new products, sales and even great specials. These days, there are so many different point-of-sale options to choose from that no one would blame you if you found the whole thing a little confusing. Well now, you have your very own guide to every type of banner and promotional tool you can think of, and the benefits of using them.
Before you buy any type of banner, it is useful to remember that the banners we supply all have different purposes, and can be printed in different ways. Some are smaller, some are bigger, some simply pop up, and we make them this way specifically for what you want to use them for. All of these banners, no matter what they’re being used for, are designed with dignity and printed with pride and that is our stamp of excellence.
What Banners Should Be Used in Store?
If you’re planning on using banners in your store, you have a lot of options available to you depending on whether you want to catch someone’s eye, inform, persuade or just create something really cool. A category banner for example, that sticks out of an eye-level height shelf is perfect for catching the attention of shoppers walking down an aisle.
As previously mentioned, there are many different types of banners that can be used for just about anything and just about anywhere you want to catch people’s attention. Our banners are so versatile that you can let your imagination run free and use them in any way you want to. Here’s a little trade secret that may help you decide which banner you want: they can be printed in multiple colours, die cut to any shape or even made into lenticulars.
Types of Banners for Just About Any Use
A wobbler is also a great in store tool, and if placed correctly on the shelf, will get people really excited about your product or sale. In store, you may also want to consider using a pull up banner if you have an ongoing promotion and plan on having a promoter doing some sampling work for you. This type of banner is very clever indeed, since it consists of a round tube with a printed banner inside it that literally pulls up and secures to show off your message.
An A-frame banner for example, can be used on a large scale at the entrance of a store, or on a smaller scale where it is placed on a table as a promotional tool. One of the best types of banners to use is a flag, since this can be used just about anywhere either in a store or even outdoors. It can be stuck onto an item or a shelf, held by promoters or even printed larger than life to attract a lot of attention.
What Are Other Banners Used For?
They’re always eye-catching, and can be designed and printed to suit your needs and will always make you and your product look great. We take a sense of pride in every piece of work we print, no matter how small or large, so don’t hesitate to call us today. If you are planning on using flags, also consider trying out some bunting, a type of print that consists of many smaller flags that are strung together to span across a shelf and are very eye-catching.
So the next time you’re thinking of showing off your products or advertising a great sale, keep your eyes on our banners.
No matter what industry you are in or what kind of job you have, you need the peace of mind of knowing that if you have a print job to be done, it will be done right. Using pop-ups at an expo, a conference or even in your offices is a great idea, unless they are not printed to standard. If this happens, what could be a great advertising and marketing tool just makes you and company look unprofessional.
Not only do we know this, but we live by the standard of excellence you expect. Pop-ups could make or break your business and considering the fact that we want you to keep coming back for more, and not regret the decision to print with us, we’ll make sure that your pop-ups really, well, pop! Your pop-ups, no matter how large or small should make a statement and it’s our job to make sure that statement is a positive one.
Why Use Pop-ups?
Printing pop-ups is not the easiest job in the world considering that they need to be dye cut. This means that, because they are all different shapes, we need to set the machines we use to a certain size and frame to accommodate that printing. This is something that will make your pop-ups look great, if it is done right.
These brilliant marketing devices are a lightweight but tough tool, made of metal and containing certain graphics. The sheer genius of these devices is that they can be folded down to a small size, making them easy for you, or for your promoters to carry, and when unfolded, they look like one solid structure. If you have already bought a pop-up and don’t want to print another one, you can reuse the one you already have, and we’ll print new graphics for you to use on the old frame, so your costs come down too.
How to Use Them
A pop-up can be used in just about any way you can think of and because they are so light and easy to fold, you can simply pack them up and get on a taxi, into a car, on a plane, a train or a boat with no trouble at all. This is why, when it comes to mall activations and expos, they are one of the best tools to give to promoters or sales people.
They literally pop up, making them easy to install and as with so many items we print, a pop-up has to look really good. This is why when we create a pop-up, we don’t just make sure it is structurally sound. We also check the graphics to ensure that they don’t look out of place, or have the bleed showing.
Mad About Printing of Pop-Ups
If you want to put your best foot forward in business, make sure that every piece of marketing collateral you use says, “Me and my business are awesome.” We’ve got the same mentality you do. We want to impress you just as much as you want to impress your customers.
The Easy To Erect Fabric Pull Up Banner
One of the most useful and cost effective marketing tools available to any marketing department is the highly visible fabric pull up banner. Not only is the fabric that is today used for the manufacture of these pull up banners extremely durable but the banner itself is easy to erect, making it suitable for use by even the most inexperienced of marketing employees. The fabric pull up banner is available in a number of different configurations. These include the single sided and double sided fabric pull up banner, as well as the hanging banner.
The attraction of the fabric pull up banner to the marketing department is in the robustness of the fabric used for the manufacture of the banner, as well as the new printing processes that are used to print on this fabric. These new printing processes mean that fabric banners now feature printing that is not only colour fast but will also last years with proper storage and care. The ease with which new designed can be incorporated into the fabric pull up banner means that the organisation which orders the banner can incorporate a number of different visual elements in to the design. The speed at which the production of these banners take place and their low cost mean that fabric pull up banners are ideal for one off product launches.
The fabric pull up banner is also easy to erect and transport. Using the carry bag that is supplied with the majority of fabric pull up banners the banners can be transported from venue to venue in the boot of the average sedan. The aluminium base is extremely robust and the poles that allow the banner to hang free are also extremely resistant to damage. Should the aluminium base be damaged replacement bases are available from the manufacturer.
Great Visual Impact Through The Use Of Roll-Ups
The use of roll-ups or roll up banners is widespread in South Africa. These roll-ups are extremely easy to use making them ideal for setting up be even the most inexperienced of marketing employees. The fabric that the roll-ups are manufactured from is a variety of polyurethane which is tremendously hard wearing and weather resistant.
The roll-ups can be used in a variety of different settings and are highly effective display options at sporting or charitable events. They can also increase the visual impact of shell schemes at exhibitions and trade shows. Their low production cost and high visual impact has made roll-ups marketing department favourites.
Easy To Use Pop-Ups
Pop-ups or pop up banners as they are also known are available in a number of different configurations. The nylon fabric that these display units is constructed from is extremely light weight and the ability of the pop-ups to self erect when removed from their carry bags makes the setting up of any corporate or product display almost effort free.
The pop-ups can also be easily transported from venue to venue and the robust construction and tough material make them favourites with the marketing department. In addition pop-ups can feature extremely attractive visuals and can be manufactured extremely quickly.
Printing Of Pop-ups – Select The Right Printer
Scan Display does printing of pop-ups for clients as well. We have learned that just about anything can be printed on pop-ups. The secret lies in the correct technique of printing to ensure a clear and crisp image. Remember that pop-ups can be used to display photo images, maps, single focussed messages and also call-outs. As such when browsing for a company offering the printing of pop-ups select a company that also offers numerous exhibition and advertising display products for indoor and outdoor usage. If the company has the products and offers the printing services along with such, you will save on costs and know that the printing will be of high quality. This is so because the company knows its products and what can be printed on the specific products.
If you are serious about making a visual statement at a tradeshow you should incorporate roll up banners with pop-ups, signage, brochures, showcase displays, light boxes and the perfect lay-out of the stand. If you plan to host a small exhibition in a shopping mall, you will want to incorporate roll up banners with for instance, shark fin banners and a banner wall for maximum effect. For conferences the roll up banners together with pop-ups work well while the real estate agent displaying a new development can incorporate roll up banners with flags, the use of a branded gazebo and balloons to draw attention.