by Ceri | Nov 3, 2010 | Roll-Ups
Pull Ups For Excellent Exposure
If you want your point of sale displays to attract customers and build brand loyalty you need to ensure that your point of sale presence stands out from the crowd. One of the ways to do this is to use one of the many banner options available. One of the best and most cost effective is the pull up banner. Pull ups come in a variety of formats and are suitable for both product marketing and corporate positioning. The low cost of production also make pull ups extremely attractive.
For more information on a variety of pull ups, contact us.
by Ceri | Nov 3, 2010 | Brochure Stands
Professional Brochure Stands
There are few things that can harm the image of your company more than a messy reception area. The reception area in your business is the first point of contact for any potential clients and customers as well as business partners. This makes it the ideal position to place your brochures and marketing material for people to read and collect while they are waiting. But leaving the material lying around on tables and counters is messy and unprofessional. You can effectively use brochure stands in these areas to tidy up the mess and maximise the viewing potential of your marketing material to the public.
To find out how you can acquire brochure stands to professionally display your marketing material, please contact us.
![Scan Display – New Appointments]()
by Ceri | Oct 4, 2010 | News
Scan Display has recently made a number of appointments at its Johannesburg, Durban and Cape Town offices.
In the Durban office:
- Kylie van Staden has been appointed KZN branch manager
- Averil Sander has been appointed production manager
- Jarryd Nel has been appointed exhibition architect
In the Cape Town office:
- Amy Brown been appointed relationship manager
In the Johannesburg office:
- Pippa Walker has been appointed marketing manager
- Thuli Sotomela has been appointed warehouse manager
- Pumza Sebenzi has been appointed logistics manager
- Martina Ledwaba and Trish Browne have been appointed account executives
Scan Display is a specialist provider of exhibition, event and display products and services.
by Ceri | Oct 1, 2010 | News, Scan Display
Have you given much thought to the lessons you learnt from the 2010 FIFA World Cup As the MD of exhibition, events and display company Scan Display, I have tried to understand how people in this industry behaved during the world cup, and why they behaved in this way.
Click here to see a collection of insights I gauged from what I saw, and perhaps some lessons that can be taken away from them. In this way, we can be prepared for next time – the Olympics, maybe?
by Ceri | Oct 1, 2010 | Events, News
Soweto Sewing Company benefits from exhibition industry generosity
The Soweto Sewing Company has recently benefited from the generosity of the South African exhibition industry. Three exhibition organisers have given the Soweto Sewing Company free exhibition space, and Scan Display has provided them with a branded pop-up stand and counter.
The three organisers who sponsored the Soweto Sewing Company are: Specialised Exhibitions for Markex Jhb (in August); Wholesale & Retail Sector Education and Training Authority (W&T Seta) for the Soweto Festival Expo (in September); and Baba Indaba for their upcoming show in Sandton (in October).
The Soweto Sewing Company attracted the support largely because their story is so inspiring. The group began in 2008, in Braamfischerville on the outskirts of Soweto. The five founding members could not find employment, and so, using initiative in the face of adversity, they decided to create work for themselves in order to support their families.
A few of the women had sewing skills, which they shared with their colleagues and, working from home, they started to craft bags from beautiful African print fabrics. This entrepreneurial spirit has had the beneficial spin-offs of helping to uplift the community and providing positive role models.
A donation of two sewing machines, an over-locker, as well as a space to work in 2009, enabled the group to improve their production base and reach a wider market. They have now expanded their product range and at Markex showcased not only bags but clothing and accessories suitable for corporate gifts. At Soweto Festival Expo they featured household items such as tablecloths, placemats and coasters. New products, including baby bags and blankets, will be launched at the upcoming Baba Indaba.
Judith Thobakgale, who manages the Soweto Sewing Company, is delighted by the marketing opportunities the exhibitions have created for the enterprise. “We are very excited to have these opportunities to showcase our products and meet new clients. Our aim is to grow the Soweto Sewing Company into a self-reliant and profitable company, and these exhibitions are the stepping stones to help us achieve this dream,” says Judith.
Judith adds: “We would like to thank our sponsors whole-heartedly, and will strive to impress them with what we can do.”
W&R Seta’s sponsorship package, which they offered to 200 SMME’s including the Soweto Sewing Company, includes two compulsory workshops in business management. Judith has already attended these and hopefully this strategy will equip the group with the necessary skills to manifest long term benefits from the shows.
You can visit the Soweto Sewing Company stand at Baba Indaba, which runs from the 22 to 24 October 2010 at the Sandton Convention Centre.
