by Ceri | Aug 31, 2011 | Exhibitions
For the company wishing to make a splash at the next exhibition where it will be showcasing existing or new products then there are a variety of choices when it comes to choosing the best display for exhibitions. When choosing exhibition displays, a number of different factors need to be taken into account. These include whether or not the display material needs to be reused, portability of the display units, ease of assembly and durability. For many marketing departments the solution to the requirements of display for exhibitions lies in choosing one of the many banner options that are today available to the public. Banners are amongst the best choices when it comes to effective and highly visible displays.
Banners come in a variety of different shapes and sizes and advances in printing and banner production technology now means that it’s possible for a banner to be manufactured according to customer specifications. Almost any size of banner can be produced, up to and including the banners used for building wraps. It’s unlikely that banners of this size will be used in a display for exhibitions, but larger banners that are designed to cover the entire backdrop of an exhibition space are common. Banners are also available in variants such as pull up banners and teardrop banners which are both easy to assemble and highly attractive to passing foot traffic, such as that found at a busy exhibition venue. Pull up banners are supplied in a unit which is placed on the floor and the spring loaded banner is then pulled up and attached to the top of a supplied aluminium pole which is supplied in sections with the pull up banner.
Teardrop banners are extremely versatile in that they can form the centrepiece for any display for exhibitions and can even be used outdoors. These banners are highly wind and weather resistant and are both easy to assemble and transport. Teardrop banners come in a variety of different shapes such as circle banners and harp banners and can feature printing on both sides of the banner. Teardrop banners are suitable for such events as golf days, family days or even sporting events that are open to the public. Teardrop banners also offer an excellent return on investment for a company due to low production cost and the durability of their nylon construction. The turnaround time for the production of these banners is also extremely quick.
When choosing a display for exhibitions many companies opt to invest in display units which can be supplied with add-ons like brochure display stands. These shell units are designed to customer specifications and can be manufactured in formats that allow the customer to erect the display stand themselves. Some display units are highly complex and will require the assistance of professional display stand builders to prepare. These display stands for exhibitions can be fitted with a number of different lighting and special effect systems in order to increase their attractiveness.
If you would like to purchase a display for exhibitions then contact the professionals in display stand material, from banners to shell units. For further information do not hesitate to contact us.
by Ceri | Aug 31, 2011 | Banner displays
PVC is one of the hardest wearing and most versatile materials used today for the manufacture of marketing material such as display banners. PVC banners are used by marketing departments across the world in order to position a company identity or promote new and existing products. PVC banners can be produced quickly and cheaply with high quality finishes that are weather resistant and will continue to offer years of use while not fading and tearing even when they are used regularly. New advances in banner printing mean that PVC banners can today be produced in almost any size, from wall banners for use at trade shows and exhibitions to enormous building wraps that are extremely visible, even to passing motorists who have only seconds to absorb the information displayed on the wrap.
There are a variety of different PVC banners available to marketing departments, these include hanging banners, pull up banners and pop up banners which require very little set up time and are suitable for use by even the most inexperienced of marketing staff. These self erecting banners are supplied in a carry case and ‘pop up’ into shape once they are removed from the protective carry case. Pop up banners are usually used in trade shows and exhibitions. Once the days’ activities are complete the pop up banner is simply twisted into a compact shape and stored in the carry bag, ready for use at the next venue. The pop up banners are usually manufactured using polyester flag fabric as opposed to PVC. The compact size of pop up and pull up banners make them ideal for use off site and their small size means that they can be transported to the venue where they are to be used in the boot of even the smallest of cars.
PVC banners can feature full colour highly detailed print work, which makes them suitable for representations of products in an attractive way. PVC banners are also fade resistant and can be produced with folded seams which can then accept aluminium extensions which are passed through the top and bottom of the banners in order to ensure that they hang straight down and are wrinkle free when they are used as wall banners. Similar PVC banners are known as backdrop banners and are usually significantly larger than hanging banners. The backdrop banners are supplied with eyelets to allow nylon ski rope to be used to secure the backdrop banners to a surface.
The PVC banner manufacturer will usually offer design services related to the production of the PVC banners. Clients will be asked to supply high resolution images for use in the design process. These images will usually be available from the company’s advertising agency. Any organisation ordering a PVC banner should be aware that the design services are not usually included in the initial quote for the banners and will represent an extra expenditure. Given the fact that PVC banners are extremely hard wearing, the money spent still offer excellent return on investment, especially given the fact that banners can be used in a variety of settings and during almost any function. Pull up banners even look good when placed in the reception area of an organisation.
If you would like any further information on high quality, durable PVC banners then contact us.
by Ceri | Aug 31, 2011 | Banner displays
The business environment is today characterised as highly competitive with companies facing competition not only from domestic competitors but also from international companies that are eager to enter the ever growing African market, using the relatively sophisticated South African market as a jumping off point. This means that South African companies have to become more proactive in the way that they market both themselves and their goods. One of the ways that this is being achieved is through increasing the visibility of the company’s products and corporate identity by using banners and flags. Today these items for display offer companies a value for money option to promote themselves.
Banners and flags are available in a number of finishes and sizes and can be made from a variety of different materials. Each of these banners and flags is suited for a particular marketing use, although some can be used in a variety of settings. Pull up banners for instance are manufactured using an extremely durable PVC material making them suitable for both inside and outside use. However they are best suited for indoors due to their lightweight construction which requires that they be weighed down when used out of doors. Flags can be used as decoration at trade shows or exhibitions and are also used in their traditional capacity at the entrance of business premises. Care should always taken to ensure that the material that the flag is constructed out of makes it suitable for outdoor use and that the printing will ensure that the flag is resistant to fading.
Flags and banners offer a wide variety of different designs for the marketing department to choose from. Banners that are suitable for marketing use include hanging banners and wall banners, as well as tear drop pop up banners which are self erecting, removing any skill that may be required to set up in preparation for an exhibition or trade show. These banners can be used over and over and with today’s printing technology can even feature prints on both sides of the banner. The production of flags and banners relies on artwork that has to be produced by the banner or flag designers or can be supplied as finished artwork by the client. Using the services of the manufacturer to design banners and flags will have an impact on the end price of each unit ordered.
Today’s printing technology has made the production of banners and flags of just about any size possible. In the case of banners even building wraps are today possible. A quick glance at any sporting event will give some idea of how many sizes of flags can be produced. This new technology also makes it possible to produce banners and flags extremely quickly that are an extremely attractive and cost-effective solution. Both banners and flags can be produced with open seems which allow poles to be pushed through the end product making them suitable for outdoor use where the poles can be planted in any suitable ground.
If your company needs banners and flags for a trade show or even for display at your company premises then contact us.
by Ceri | Aug 31, 2011 | Banner displays
In today’s highly competitive retail business environment a company’s ability to project its corporate ethos, as well as position itself in a busy market where consumers are inundated with marketing messages can spell the difference between success and failure. One of the most cost effective ways to achieve a highly visible presence is through the use of display equipment. The various types of display units that are today available to marketing departments are mind boggling in both their attractiveness and ease of use. Today even the most inexperienced marketing employee can usually be relied upon to assemble display equipment for use at points of sale, exhibitions or trade shows.
Display units today ranges from the simple banner, printed in a single colour, to full colour representations of company logos and products that can be represented in photo realistic quality and designed especially to catch the public eye and encourage retention of the marketing message being displayed. The wide variety of display equipment now means that companies, even smaller start ups and those with a minimal marketing budget, can make a big splash when they want to attract customer attention. Display devices ranges from full colour pull up banners, to display units and hanging banners. Each of these is suited to a specific environment and use; however some pieces of display equipment are at home in the reception area of a company, as well as at the point of sale in a supermarket.
Many of the banners that are today manufactured are constructed using hard wearing PVC which allows them to tolerate the knocks and bumps associated with transportation to and from various venues. This durability when combined with ease of use and excellent value for money have made display equipment, including banners the marketing tool of choice for many marketing departments. New printing technology has also meant that the banners, be they pull up banners or simple roll up banners are more vibrant than has been the case in the past.
Your display equipment specialist will be able to handle any design requirements that you might have and will assist you in producing banners and other display equipment that is world class and able to attract the attention of even the most jaded of consumers. Always remember that design work will add to the cost of display device, so it’s best to build up a library of images and designs that can be sued over and over again.
If you think that your business would benefit from the new technology used in producing display equipment then contact us.
by Ceri | Aug 29, 2011 | Pull-Ups
Pull up banners have become extremely popular over the past few years due to their ease of assembly, highly durable nature and their ability to fit into the boot of even the smallest car for transportation. Pull up banners are today available in a variety of different variants and sizes. These banners are usually constructed from PVC material and offer the individual business owner or a marketing department a cost effective way to promote products or the corporate identity.
Pull up banners are remarkably versatile and are today available with double sided printing. This is usually accomplished by having two banners, each facing in a different direction stored in the base unit. With only a few minutes effort both banners can be set up to provide a highly visible marketing solution.
Pull up banners are suitable for use in a variety of settings and many companies make use of pull up banners to announce the launch of new products. These banners are suitable for use at point of sale and their low production cost and portability make them suitable for nationwide product launches. Pull up banners have even been used in board rooms for press functions and in company reception areas.
Pull up banners are also known as roll up banners and are mainly designed for indoor use. These banners can be used out of doors; however their lightweight construction means that the base has to be weighed down in some way to reduce the chances of them falling over in the wind. The use of sandbags and similar products to weight the pull up banners down reduces the attractiveness of the banner so this use is not recommended. The low cost of pull up banners means that a large number of these banners can be manufactured extremely cost effectively. Using a number of pull up banners to form a wall of banners results in a highly attractive display.
If you would like to know more about the cost of pull up banners and the uses of these banners in a variety of environments then contact us.
