by Ceri | Feb 3, 2010 | Design
Types of exhibition stands
There are a wide range of exhibition stands available. To make the choice a bit easier, two of the types are briefly explained below.
Modular exhibition stands
The modular stands can be customised according to client requirements allowing for the addition of hooks and extra panels. Light and versatile the modular stands are the preferred option for most exhibitors. Modular exhibition stands are available in for instance, notice boards, panel displays, roll screens, and point of purchase material etc.
Pop-up exhibition stands
The pop-ups are portable and include fabric kits, tower-ups, and banners. Easy to erect, and to add onto the pop-up stands are some of the most economical choices for exhibitors whishing to use the stands at various exhibitions.
by Ceri | Jan 7, 2010 | Design
What a waste of resources and money to setup a stand at an exhibition that doesn’t draw any attention, is not remembered and doesn’t lead to the required action! Prevent this from happening to your company by getting in the help of experts in the designing and setting up of professional exhibition stands. Whether you want a corner or in-line stand, custom built or modular, you will benefit from the range of professional exhibition stands available through Scan Display.
With award winning designs and setups, the company has proven that it can deliver ensuring that your brand will be well displayed, that your booth will be neat and will draw the required attention as well as create the desired effect. Rather than having to run around and try to setup a booth from materials ordered from numerous suppliers, get everything you need from one professional exhibition company ensuring professional exhibition stands that will enhance your company’s image.
by Ceri | Oct 29, 2009 | Exhibitions
Craidon Display was officially launched at the recent Sign Africa show in Johannesburg. Prior to joining the signage and display industry, owner Craig Van De Venter spent 10 years working on chartered yachts.
Earlier this year Craig decided to settle back in South Africa and start his own business. Initially, Craig had thought of adapting the American idea of renting business and residential furniture. After some research into the local markets, his business idea evolved and he decided to establish a business supplying exhibition and display products.
Craidon Display’s range of services includes graphic design, stand design, hardware for exhibition stands, shell scheme, outdoor products, banner walls and printing for branding solutions. The company is targeting companies in need of branding, exhibition stands and displays, as well as graphic designers and digital printers. Craidon Display supplies more than just standard off-the-shelf units – the company provides customised solutions for clients’ specific requirements.
The company has also secured distribution rights for Africa for the Modulbox system and the Retail Merchandising Unit. (See attached pictures.)The modular stand-in-a box Modulbox is portable and easy to set up, making it ideal for roadshows, events and exhibitions. Each Modulbox can be custom-designed to a client’s specifications.
The Retail Merchandising Units are special-purpose retail kiosks that distinguish themselves from the usual retail carts by eliminating the customary wagon wheels and adding retail fixtures and shelving, special lighting and extra security features. Exhibiting at Sign Africa has been very positive for Craidon Display. The show generated a lot of interest in the company and its stand tied as winner in the ‘Best Small Stand – Up to 12m² floor space’ category. (See attached photo.)
For more information, contact Craig Van De Venter of Craidon Display on +27 (0) 71 118 6579 or [email protected]. Alternatively visit www.craidondisplay.co.za.
by Ceri | Oct 1, 2009 | Exhibitions
When you’re planning on attending an exhibition, you have to make it worth your while. Standing around for hours waiting for quality buyers who aren’t showing can be extremely disappointing. You have to go to certain lengths to ensure that you get a return on your time and investment. The two main areas to focus on besides your marketing strategy are to actually attend the right exhibition and secondly to present a professional, striking and inspired stand. In both these cases exhibition designers like the team from Scan Display can help you create a profitable stand that will leave a lasting effect.
Exhibition designers are trained in creating a stand that is eye catching employs a hook to draw in customers and to think differently ensuring a unique approach to your product or service. The skilled team from Scan Display offer excellent services in graphic design and inspiring conceptualization, so if want to present a stand that will certainly turn heads make sure to contact us.
by Ceri | Oct 1, 2009 | Exhibitions
The 7 things Exhibition Designers Focus on to Create a Harmonious Stand with Impact
The ultimate goal of exhibition designers is to create a stand that is eye catching, relevant to your product or service and one that attracts potential customers like a magnet. Here are the seven main point focussed on to achieve this goal;
- Create harmony and not a hazardous environment. By combining factors like layout, lighting, colour, charts, exhibits, outreach planes and fine planning this can be achieved.
- Highlight the focus point. It’s important to attract the viewers’ attention using your featured product or service.
- Less is more. Since people will be walking past hastily, especially if you’re located at the end of their tour, you have to have a short and powerful message that will attract them.
- Incorporate a theme. You have to create a good first impression whilst revealing the core company principles.
- All signs should be eye-catching. Exhibition designers are especially good at creating a look and feel that will help you stand out from all the rest of the exhibitors.
- Always keep the target audience in mind. Your product has a specific target market, and your goal is to attract everyone who falls in that category.
- Careful conceptualization of stand layout. The designers will need to determine the exact layout early on during the planning stages to avoid unnecessary changes in the nick of time.
Create a professional looking stand with the help of skilled exhibition designers from Scan Display contact us today and be the envy of all your peers.
