by Ceri | Jan 11, 2013 | Exhibition Stands
Modular exhibition stands hold several benefits. If we look at the normal exhibition display stand used by most small businesses, we can see that it is rather expensive. A business with a future in mind will go with the modular exhibition stands, for the simple reason that such displays are portable, can be added onto and customised for every trade show attended.
The idea of any business is to make profits unless it is a non-profit organisation. With that in mind, the choice of exhibition stands should also keep the budget in mind. You will want something that can be stored and used again and again. It should take up little storage space since space also costs money.
Another advantage of modular exhibition stands is the longevity offered. If the stand is stored securely it can be used for many years and numerous displays. All you have to change will be the signage to fit the specific trade show.
Quick setup is yet another one of the amazing benefits offered. This means that it will not take days to build the stand; you will be able to assemble and disassemble it within an hour or two. You will also appreciate the fact that it can be put together in numerous ways. If a panel is damaged, simply replace it without having to get a whole new stand. More and more businesses go with modular display units because they have to consider costs when displaying at various trade shows. Consider all the benefits mentioned and view our range of modular exhibition stands. Contact us today to help you save costs while getting the benefits mentioned.
by Ceri | Jan 11, 2013 | Products
Event displays should be approached in the same manner as you would have done for a product specific exhibition. It is important to target a specific group of people within the audience, and then to put everything into the event displays to get their attention and open purses.
With outdoor event displays the atmosphere is often more casual with loads of stalls selling food around, the sun and simply a happy go lucky atmosphere. Although your displays should be adapted to the environment and thus be a bit more casual, never compromise on the quality of the exhibition. With indoor events you have the benefit of fewer distractions and specific walkways preventing visitors from simply turning off before reaching your booth. You will have more control over your displays and will be able to make use of displays that are interactive and which normally will not work well in bright sunlight.
Outdoor event displays thus hold a bit of a challenge. You don’t have people in a business mood and thus have to approach them in a more casual way. In addition there are elements such as wind and bright sunlight that can easily ruin a display. You have to be prepared for just about everything. As such ensure that you select materials suitable for outdoor display that will be sturdy enough to withstand even the strongest of winds, and will work well even in bright sunlight. Check weather reports to ensure that you have umbrellas ready for customers, better even will be to have a tent or gazebo setup to ensure that visitors can come into your booth for shade and protection against weather elements. By going this route you will be able to also use interactive media that displays excellent in a shaded area. With that being said, don’t forget adequate ventilation in the tent and certainly make provision for cables and electricity.
Our final recommendation is to contact us for help with outdoor and indoor event displays that will be setup for maximum visibility and quality exhibitions.
by Ceri | Jan 11, 2013 | Display stands
One of the most cost effective ways to reach a wide audience within a short period is through displays at trade shows. With thousands of visitors in a matter of days, passing through the exhibition halls, you are bound to receive numerous leads and do excellent sales. This of course will only be the case if you pay close attention to what makes for great displays.
The stand should be eye-catching to ensure that visitors will out of curiosity enter and the message should be clear. Focus only on the main products or services to eliminate the risk of cluttering and confusion with the public. If it will be the first time that you exhibit through displays, get the help of professional designers like us to help create a stunning and visually attractive stand that will not only draw crowds, but help to create sales.
Often overlooked until the last moment, the furniture should be carefully considered. You will want seating, a table, brochure tables, and stands. You can rent the furniture and stands from us, reducing the pressure of getting furniture to the exhibition and having to invest thousands into suitable furniture. We will deliver the furniture and handle the whole display.
Before even considering any displays, you need to visit other trade shows and exhibitions to get a feel of which stands are more attractive than others and work for you. Now incorporate the principles they have followed, and if you make use of our services, feel free to share your ideas.
We also provide the lights, literature stands, audio and visual equipment, ventilation, signage, banners and much more. Contact us today to help you create stunning displays for trade shows.
by Ceri | Jan 11, 2013 | Brochure Stands
Brochure stands play an integral part in the success of exhibition stands. The business needs to portray a professional image while also making available as much information as possible that will help to sell a service or product without overwhelming the visitor.
The exhibition stand should be attractive and eye-catching. The logo of the company will bring home the message of branding, but once at the stand, the visitor should get something to take with. It is not possible to chat in-depth with every customer and as such the brochure should do the extra information work. The problem comes in with displaying the brochures.
Brochures lying on a table will hardly attract attention. The idea is that the visitor will see the brochures, and hence the importance of attractive, functional, sturdy brochure stands at exhibitions. Depending on the availability of space you will want to select brochure stands that will be able to hold numerous types of brochures in all sizes.
As such you will want to select brochure stands for tables, which will be smaller, large stand alone stands and of course also the exclusive types. Never compromise on this part of the exhibition as your consultants will not be able to hold all the point of sale materials in their hands. You need the display ability that comes with stylish stands as available from us.
View our range of brochure stands suitable for indoor and outdoor displays and contact us today for assistance regarding all your exhibition equipment.
by Ceri | Jan 11, 2013 | Products
The exhibition stand can be improved through effective advertising displays and become powerful marketing tools. We offer various advertising displaysto liven up exhibition booths and help to attract your target audience. From literature stands to pole and portable stands, as well as pop-ups and roll-ups help to create attractive booths.
A few guidelines on the selection of advertising displays are briefly shared below to help you select the most appropriate equipment for your display purposes.
Pop-up stands
The pop-up stands are compact in design, can be moved around and assembled in no time at all. Pop-up stands are also extremely affordable, making them the ideal display tools for exhibitors who will have to display at one place and then move to another the next day.
Custom stands
The custom stands are larger and not really movable. You will select custom stands for once off trade shows, large events where you will be sure that the stand will not have to be moved, and when you want to make sure that your booth can handle your particular display.
Banner stands
Banner stands are often used when you simply want to create a small display at various venues. The banner stands are light and can be carried in bags.
The most effective advertising displays are simple and have little or no distraction qualities. You want the visitor to focus on a single message or product rather than bombarding the visitor with an overload of information. Contact us for more information about the various stands, sales, and rental options today.
