How to Attract More Visitors to Festive Display Stands
Festive display stands, similar to any themed-event booths, must have specific elements to make them stand out. Below are a few tips to help with the design and set-up of festive expo stands.
Use Designers and Exhibition Staff Members
The designers of display stands understand the principles of effective design to create stunning showcase spaces. The exhibition staff members are the live parts of the exhibition. Though all expo spaces must be designed to be interactive and effective display spaces with or without the presence of staff members, the full potential of a booth can only be realised if the exhibition staff members understand that festive means friendly, helpful, professional and joyful. This means they must have happy faces as even the most festive of display stands can become a dreadful place if the staff members are all but inviting.
Help Festive Event Goers to Find Your Display Stands
If you invited clients to the exhibition, trade show or market, make sure they know how to get to your booth. Provide them with downloadable directions to the exhibition and instructions from the entrance gates in getting to your booth. You can also use indicative boards along the way showing the path to your booth.
Use Technology to Arrange for Matchmaking
Study the attendee list and target relevant event goers with ads or invites for freebies or meetings at your display booth. Have staff members ready to engage and to make sure the attendees feel welcome when responding to your invites.
People love giveaways and especially over the festive period. Make sure the freebies you hand out are practical, memorable, branded and things they will want to show others. Also add free foods and drinks to the collection.
In line with the particular festive period, add décor that fits and creates an atmosphere of joyfulness. Your booth should not shout. Instead, the message should be subtle, but effective.
If it is festive, then there must be games for all. Create a free to enter the competition for the day of the event and make sure people can see what to do. Have the draw on the event day at a certain time as this will ensure that visitors will return to the booth later on in the day.
After a day of festivities, people want to rest. Indeed, many may go home early because they are thirsty, hungry and tired. Give them a place to rest, as well as refreshments and freebies in a comfortable setting. With festive display stands, you can add more seating and refreshment stations. Have your marketing material ready at these stations to help them remember who it was that took care of their needs first.
Use Professional Designers
Make use of our expertise in the design of award-winning festive display stands to make sure your booth draws in more people. From walls to lights and modular booths are available from us. Get in touch to discuss your particular event requirements.
Electra Mining Africa Expo 2018
When it comes to mining expos for the African industry, the Electra Mining Africa Expo is not to be missed, as it grants a platform for meeting people in the industry whom are familiar with what to expect and how to approach the industry, as well as gives newcomers the opportunities they need to make it in the business. For veteran attendees, this expo is a fantastic opportunity to grow brand recognition, broaden the boundaries of your business, and check out the competition to ensure that the upcoming business year will be as successful as humanly possible.
Should you be running your own exhibition stand at the event, Scan Display can be of service to optimise your exhibition stand designs and deliver eye-catching results to pull people in and raise their interest in your company or product. This event promises to host almost 34 000 visitors and takes place at the Nasrec Expo Centre in Johannesburg from Monday the 10th of September to Friday the 14th of September 2018. Daily opening times are 09:00 every morning, with the doors closing at 17:00 for a complete day of Electra Mining Africa goodness.
With such a big audience expected to be present at the expo, the time has come to put your best foot forward and deliver an exhibition stand that will not only pique the interest of people passing by, but also inform potential new clients and customers about your business. Let’s take a closer look at how Scan Display can offer viable and effective exhibition stand designs to make your exhibition stand out from the crowd and deliver the necessary branded areas for you to market your business and products.
Scan Display’s Exhibition Stand Designs
We offer a range of portable stands that are ideal for travelling and setting up quickly and effectively. These stands can be reused and offer optimised durability to ensure that you can easily throw them in the back of the car and be ready for the next event. Our selection begins with the stunning Fabric Pop-Up System, offering a durable and sturdy frame base to hold up branded fabric and provide a professional look that is ideal for venues with height restrictions. This exhibition stand can also be backlit for an alternative look, which can be perfect for eye-catching stands.
We also offer Folding Systems, which are basic folding platforms for branding and information, allowing for large areas of display at your exhibition. For a selection of panorama exhibition stand designs, our Metro range provides versatile options to create a wide variety of effects using various display panels to achieve specific layouts to fit your preferences and overall style. We also offer completely custom exhibition stand designs, giving our clients the option to offer a completely custom experience for people attending their exhibition stands at events.
At Scan Display, we offer a wide variety of exhibition stand designs to ensure that our clients can get exactly what they need for upcoming events, such as the Electra Mining Africa Expo in September 2018. For more information on these stand designs, feel free to peruse our website for images and further details, or contact us directly with any enquiries.
Brochure stands play an integral part in the success of exhibition stands. The business needs to portray a professional image while also making available as much information as possible that will help to sell a service or product without overwhelming the visitor.
The exhibition stand should be attractive and eye-catching. The logo of the company will bring home the message of branding, but once at the stand, the visitor should get something to take with. It is not possible to chat in-depth with every customer and as such the brochure should do the extra information work. The problem comes in with displaying the brochures.
Brochures lying on a table will hardly attract attention. The idea is that the visitor will see the brochures, and hence the importance of attractive, functional, sturdy brochure stands at exhibitions. Depending on the availability of space you will want to select brochure stands that will be able to hold numerous types of brochures in all sizes.
As such you will want to select brochure stands for tables, which will be smaller, large stand alone stands and of course also the exclusive types. Never compromise on this part of the exhibition as your consultants will not be able to hold all the point of sale materials in their hands. You need the display ability that comes with stylish stands as available from us.
View our range of brochure stands suitable for indoor and outdoor displays and contact us today for assistance regarding all your exhibition equipment.