by Ceri | Aug 19, 2013 | Banner displays
Professional printing of banners is available from local shops in most areas and most companies today also offer you the opportunity to simply place your order online. It is affordable, fast and usually produces good results for the advertising Rand spent.
One of the conveniences available today is the fact that this can be something you can do-it-yourself when it comes to the design of your ad. Many online printing companies allow customers to design their own banners online and will ship it to you.
When it comes to the printing of banners, it needs to be done specific for their use. Store front banners need to be large enough to be seen from the street, whereas those used on the road side needs to be readable by drivers in passing vehicles. Banners for table top displays need to be small enough to fit on the display and attractive enough to gain attention in a busy store.
Many companies will provide the printing services at a discounted rate if you have a bulk order. There are also very affordable rates for one or just a few banners. If you can print your banner in only one colour, for instance, that will be less expensive than full colour.
Banners can be the ideal way to alert customers of a store grand opening, a big sale or special event. Make sure you get your banner printed in time to display up to a week before your sale or event though, because if customers know ahead of time they won’t miss the opportunity. Catching them off-guard at the last minute may mean they don’t make time to stop by that day.
Who can benefit?
Printing of banners can be affordable for small businesses of just one or two employees. Independent sales representatives and mom-and-pop shops can gain customers and sales with affordable sales banners. Moms trying to support school fundraisers can also help get out the word by printing of banners to advertise events
Churches and charities sometimes qualify for discounts on printing of banners. This enables them to advertise special events and services to the community. Ask your local or online printing company if your non-profit organization qualifies for discounted printing rates. Some small printing companies are not able to afford offering these discounts.
Vinyl Banners
Vinyl banners are easily rolled and saved for your next event. Unless dates or other one time only information is printed on the banner, they can be used again and again. Vinyl banners are weather resistant and don’t fade in the sun easily. Many rolled banners can be stored in small spaces. They hold up well unless stacked under heavy items.
Professional Designs
Professional designers can create unique company logos that look great on printed banners. If you don’t have the skills to design your own company logo, some printing companies will provide this service with your banner printing. Certain colour combinations have proven to be more effective in advertising than others. Red and yellow are very popular, with blue and green coming in next. Lighter colours don’t work well on a white background because they’re very hard to see and read from a distance.
by Ceri | Aug 16, 2013 | Banner displays
With the world constantly in motion, it’s almost hard to think that anything stays the same or at the very least stay still nowadays. Even attention spans have grown particularly shorter and advertisers today are running hard for their money just to be able to grab the attention of their potential buyers and clients. Advertisements have become as fast paced and flashy and attention grabbing. Gone are the days when a simple walking billboard or a flyer would do justice to your business. Now it is all about gigantic billboards, pesky marketers, colourful posters, and banner wall printing techniques that are coming closer to become works of pop cultural art.
If you ever thought or are still stuck to the idea that a banner is only a long piece of cloth or paper that have the brand’s name in bold face and nothing more, then you are clearly mistaken or still stuck in advertising stone age. The art of banner wall printing has clearly grown and surpassed its plain typeface stage. Nowadays, the conventional type and style used in printing banners is not anymore impressive enough to attract the busy customers with high commercial expectations. This is a very competitive world driven by consumer marketing and advertising and an effective promotions expert must be able to explore new possibilities and options when it comes to creating designs for banners. With all of the hype and fast tracked changes of the world and its technologies, the lines of limitations and boundaries are blurred and are constantly expanding. So why not move along with the times and grow along with it? Advertising and banner wall printing should not be left behind.
Get rid of the old and conventional banner printing and designing techniques as they are mostly passé and more and more people are starting to become more accustomed to flashier designs; designs with a theme, an underlying principle, and maybe even a whole advocacy. Yes, these ideas and concepts may sound a little too farfetched and overwhelming for a simple banner to do but it’s the thought behind it. The human psyche is growing to farther lengths and needs to be appeased in a much different approach. Marketing and advertising techniques have definitely grown to adapt to these ever changing needs and ways to sell. Innovative methods are the way to go. Three-dimensional and holographic effect wall banners have come out in the open that have done nothing but to grab the crowd’s attention. Also, it doesn’t hurt that their message is also as effective as their graphics.
Advertising has gone as far being the right choice at every moment. You have to present yourself well and be able to establish yourself a household name. Banner wall printing ads have become more intelligent in such a way that their message is short and concise yet informative and fun. Memory retention is all advertisers need to get ahead in the game.
At the end of the day, the most creative banner isn’t the only one that wins the advertising battle for consumers, but also the thought process that went behind it that can be seen through the print.
by Ceri | Jun 20, 2013 | Advertising, Banner displays, Teardrops
Get Your Customers Attention with Teardrop Marketing Banners
Teardrop marketing banners are often used by companies that want to create additional exposure for their business. You will find that it’s a cost effective way to create a message for your customers whenever you have a new product or service to offer them, or wish to expand your client base. One matter you need to remember though is that even though a banner is great way to advertise, you still need to be certain that it’s going to benefit your company.
When it comes to advertising, you have to make sure that you use the most effective medium possible. It’s important for you to do your homework and calculate some of the numbers. You have to decide if you can place them somewhere that will give you the exposure you are looking for without advertising illegally and without disrupting traffic. Essentially, you need to decide if your money is going to be put to the best use on your chosen medium.
Get Going With Your Banners as Quick as You Can
Once you have settled on having banners made for your business, it is important for you to get going with it right away. You need to start thinking about designs, shapes, what wording should be used and, most importantly, how many banners you want made. All of these things affect the individual price of your banners and you may want to ask about bulk discounts if you plan to buy a lot of them.
The fact of the matter is that you can create enough repetition with as little as two banners alongside one another if you want. So, unless you are planning to set the banners up at more than one location, there is no need to go overboard with the number of banners you have made for your campaigns. It is also recommended that you change your banners fairly often; so if the design you are using is going to change in the near future, you may want to consider purchasing more than you currently have.
Create Banners with More than One Message
If you are really adamant on buying bulk so you can save, then consider creating more than one message for each set of banners. That way you can rotate your messages and cover a larger area without having to worry about it becoming too monotonous for the people passing them.
Marketing banners can be placed inside malls, at the gym or even in the workplace itself. You can use them on golf days when you decide to sponsor a hole for the day, and you can have your staff hanging around the 18th all day promoting your business while all the players make their way past you on the way to the 19th hole. Temporary stands at exhibitions are also the ideal place for you to use them because they give you added eye-catching elements that attract people to your stand.
Teardrop Marketing Banners Get the Customer’s Attention
It is quite clear that teardrop marketing banners can effectively advertise your business, your products and your services; however, you always have to be sure that you can make the most out your campaign with them. They work really well for numerous applications and can be created for you in a shorter period of time.
With a clever bit of thinking and careful planning, you can really turn your ad campaign on its head and get the business going the way you have always wanted. By simply calling Scan Display we will be able to help you create the ideal marketing tool to help your business along.
by Ceri | Jun 20, 2013 | Advertising, Banner displays
Tips on Using Corporate Marketing Banners
Corporate marketing banners are an effective way to get your business out there when you need to. Light-weight and easy to set up, these banners can be placed alongside roads, in front of malls and petrol stations and even in front of a townhouse complex if you want. The application for corporate marketing banners is endless and as long as you put a bit of thought into the style and design, it should give you a way to create exposure for your business any time you want.
The trick to banner advertising though is that you need to find a way to stand out from the rest of the banners out there and you have to make sure that it gets done above board as well. You often find tacky banners being plastered all over the place and a lot of people find that annoying, that’s why you need to be sure that you create the right impression with your banners. When it comes to choosing a place to design your banners, you have to find someone that has the necessary experience and know-how to achieve exactly that.
Things You Can Do With Your Banners
The most important thing is that you need to grab people’s attention without being too loud about it. Temptation and intrigue are your best sellers when it comes to attracting attention, especially when you need to keep your advertising above board. A lot of advertising agencies will agree that sex is always going to be a better seller, but that only works in certain situations and you also have to consider how it will affect the reputation of your business.
Your audience is your most important consideration when it comes to banners, and making a good impression with them is exactly what you want. You need to be able communicate with them effectively in such a way that it’s tasteful, friendly and memorable. You also need to be able to get your audience involved in your advertising, so that you are forcing them to interact with your brand and making them remember you a whole lot easier
Corporate Marketing Banners That Make Difference
You will often see simple banners with company logos and slogans being used on banners and relying on the repetition alone, but that doesn’t always so well and you have accept that people know what the brand is all about when they see it. If you are a new brand or you are promoting a new product, then it’s up to you to educate and enlighten people about who you are and what you do. Innovation is the key to creating an effective banner, so try to find a unique and different way to do it instead of following all the others.
You could put some thought into the shape and size of the banners, plan out where you are going to be putting them and most importantly, you have to create a message on your corporate marketing banners that engages your audience and keeps their attention long after they have seen your banners.
by Ceri | May 23, 2013 | Banner displays
You’ve done it all, you got the business going and maybe it has been going for a long time, but you just don’t seem to be attracting your target market. That’s when you know it’s time to up the stakes and revamp your marketing strategies by making use of custom banners and flags! It’s definitely one of the more popular advertising ideas on the market today and it is mainly because it is so cost-effective.
They are available in a wide range of shapes, sizes and innovative designs and can be used as banner signage on your own building or continuous flags along your display front. Anything that catches the eye of your potential customers will be a winner, but you have to be clever about your strategy. Colour also plays an important role in how you communicate with people, and to give you an example using greens, yellows and blue have been shown to improve the way people receive a message
Remember Not to Go Overboard with Your Design
Something that distracts the eye or stresses it will not achieve your desired outcome, which is why you need to keep it simple but innovative and strive to get your product or service across effectively. The artwork should reflect your business products or services innovatively. For effective marketing remember that the closer the customer, the smaller the display and vice versa.
This does not mean that your banner, brochure or stands should have miniscule size type fonts or be the size of a credit card just because people walk past it. Keep it in proportion and try to be as effective as possible depending on the circumstances. Using a kiosk, for example, will require smaller but more plentiful marketing material. Road signage requires less but will need to be larger.
It’s Easier to Use Custom Banners & Flags
If you have a product or service to promote in various places at different times, then a portable solution would be best for you. ‘Quick Ups’ (easy bending poles and fabric) and ‘Roll Up’ banners are easy to use. They are lightweight and easy to set up wherever you happen to be. This makes promotions possible in several areas simultaneously.
All these banners, flags and promotional ideas are custom made to suit your business. Whether your business is ‘quirky’ and fun or more serious in nature, there’s a promotional product for you. In the end, whatever you choose must reflect your business in an interesting way. Marketing your business with custom banners and flags is definitely the way to go.
by Ceri | Nov 9, 2012 | Banner displays
Marketing and advertising your business can be quite a difficult task if you aren’t sure where to start. At Scan Display we have a wide range of options to offer you, for your convenience. We specialise in products designed and created for use at trade fairs and exhibitions. Display advertising plays a very important role at these types of events and can be what has your business noticed, or forgotten about. We offer banner printing solutions to the market that will be affordable, of an excellent quality and certainly get your company noticed. What’s more is that we are always adding to and improving on our range, to ensure that you are presented with only the best at all times.
On our catalogue you will notice that we offer single sided and double sided print options and we can even create the actual design for you. Our team is experienced and professional which means that you can expect for your design to be eye-catching and effective. Many leading companies in the country such as Telkom, ABSA and Investec have entrusted this form of advertising to us since 1996 as a result of our customer services, value for money and product quality.
When choosing to have your advertising material designed and manufactured by us, keep in mind that we have our own in-house printers which has its benefits. For starters you will not need to wait around for an estimate on the printing cost and we can handle regular and last minute orders accurately and efficiently. We also can advise you on the exact capabilities of our team. If there is something specific that you would like to have done, simply chat with our team members who will ensure that you are quoted and advised accordingly.
All of the banners and printed advertising displays that we present to the market make use of the finest fabric and aluminium frames, and also sport an easy-to-setup design. It is our aim to provide you with a product that doesn’t cost a fortune to create; looks absolutely great and is convenient to transport from one site to the next while being just as easy and convenient to set up / install. Our aim is to ensure that when attending an exhibition or trade fair that your brand is noticed and stands out from your competition.
Of course this is not all that we can arrange for your exhibition or display. We also create and supply complete stands, audio visual equipment setups, portable displays, lighting, furniture, showcases, and counters and so on. Our product offering is quite extensive and we are always happy to assist you with sourcing additional products and accessories that you might require.
What’s more is that you can shop online for all your advertising and marketing material required. Each of our products is detailed on our website and artwork for prints can be sent to us via email. There is no need to leave your office to organise anything with us, and you can expect for your products to be completed and delivered promptly. While we work quickly, there is never reason to believe that we will compromise on value for money and overall product quality. Our team is dedicated to ensuring that the products that represent your company and brand are of a quality that would be acceptable to our company and brand.
At Scan Display we offer banner printing solutions that will save you money and earn you the attention of your potential clients. Chat to one of our team members about your specific requirements and allow us to quote you on the services and products that you require. You are bound to be absolutely delighted at what we can do for you.
