How to select the space for exhibition stands

If you plan a custom display at an event, it will be better to select space for exhibition stands only instead of the shell scheme. It will mean that you will have to supply everything at the display, including the shell, lighting, sound, visual effects, and...

How to select banner stands to suit your purpose

With a wide variety of banner stands available, you may find it difficult to make the correct choice. A few pointers for the selection of banner stands are briefly shared below. Consider how many times the specific banner stands will be used, where and how you want to...

Let the customers sell at your exhibition booths

Ever thought of using the customers to do the selling at your exhibition booths? Unconventional, yet effective, customers selling products at exhibition booths can boost sales figures tremendously. It is not to say that you have to pay a customer or have the customer...

Target decision makers at your exhibiting stands

If you are serious about getting sales leads and developing strong business relationships through the usage of your exhibiting stands, you should target decision makers. When visitors come into your exhibiting stands at a trade show, politely enquire about their...

How to make the most of the trade show stand

The sales are not only made at the trade show stand, but also before and after. It is thus important to mail clients before and after with specials ensuring that you get more from the trade show stand than planned. Also consider teaming up with a related business to...

Tips for the trade show stand display

Cluttered trade show stand display will confuse the visitor. Remember that visitors want choices, but too many choices will leave them confused. Make it easier on the brain to remember, by having a clean cut trade show stand display. Take the guess work out of play....

Working on a budget for trade show stands

If you will book trade show stands for the first time, you will want to keep within a smaller budget. First observe and learn. You should have a long term goal with the trade show stands. You will use the knowledge and experience gained from the first trade show to...