by Ceri | Aug 13, 2010 | Roll-Ups
Can Your Business Use a Roll Up Banner?
If you are marketing a particular product that requires point of sale or experiential marketing one of the challenges is how to attract potential customers to the point of sale and engage them in a manner which will encourage them to sample your product or buy outright. One of the most cost effective ways of attracting customers is through the use of a roll up banner. A roll up banner provides point of sale outreaches with a highly visible and cost effective way of attracting customers.
Modern And Attractive Fabric Display Solutions
Some of the most useful display marketing tools that are available to companies today are constructed from varieties of different hard wearing fabric. These fabric display solutions can consist of pull up banners, banner flag displays, hanging banners and even backdrops that form part of display solutions for use at trade shows and conventions. These display solutions have a variety of advantages that have made them firm favourites amongst marketing departments not only in South Africa, but across the world.
The fabric displays are incredibly hard wearing due to the fact that they are constructed from vinyl, which is resistant to tearing, as well as being basically weatherproof. These fabric display solutions can be used out of doors due to this resistance to adverse weather conditions, including light winds, rain and even snow and hail. If the fabric display units are used outdoors than car has to be taken to weigh them down otherwise their lightweight construction can cause them to shift position.
The new technology, both for printing and for the production of the vinyl fabric display solutions themselves means that marketing department are free to exercise their creativity when it comes to the size, shape and graphics that appear on the displays. Companies that produce these display solutions can take existing artwork and manipulate it so that it is suitable for use on the displays. The only proviso is that the artwork is supplied in a format and resolution that allows for this conversion process and ensures that the graphics are high quality when they appear on the final product.
Many of the fabric display solutions are highly portable and can easily fit into the boot of an average sized motor vehicle. The display solutions are usually supplied in a carry bog for easy transport and can be erected by even the most inexperienced of marketing personnel. The fabric display solutions are quick to erect and break down, making them suitable for pressurised environments such as those found at trade shows and conventions.
These fabric display units offer excellent return on investment due to the fact that they are so hard wearing and the low initial cost means that marketing budgets can be stretched to include once off designs suitable for product launches. The high quality finishes of the display units also means that they will not look out of place in reception areas and foyers and can even be used at board meetings.
Companies like Scan Display have a wide variety of fabric display solutions and can produce unique designs that suit the requirements of any business.
If you would like further information on why a roll up banner might just be right for your business then contact us.
by Ceri | Aug 13, 2010 | Events, Exhibitions, Markex, Modulbox - Exhibitions, Scan Display
Scan Display to showcase European innovation at Markex
Exhibitions, events and display specialist, Scan Display, will showcase European innovation in the form of a Modulbox at SA’s premier marketing and promotions trade exhibition, Markex Jhb 2010. The Modulbox was designed in Germany by Mo Systeme, and Scan has the exclusive rights to produce this product in South Africa.
Scan Markex 2010
The Modulbox has the typical German traits of intelligent design. For example, the closed box forms a 2.45m cube, making it easy to transport. The doors and floor open up or slide out in a variety of set-up combinations to fulfil different requirements, and the process is quick and simple. Additionally, the multiple doors provide a large surface area which lends itself to highly visible branding.
Scan stand - Markex 2009
The result is a stand-in-a-box exhibition, retail and event solution. It is ideal for outdoor promotions or events, road-shows, exhibitions with limited set-up and break-down times – and more.
Justin Hawes, MD of Scan Display, says: “The Modulbox is very versatile and it was used extensively during the World Cup to create information booths and ticketing kiosks.”
The Modulbox will appear in an urban European scene to enforce the message that it is a product of first class European design, as well as to show it in a functional context.
Other exciting surprises in keeping with the theme have been planned for Markex, to ensure Scan’s stand inspires visitors to the show.
Markex will run from the 24 to 27 of August, at Sandton Convention Centre. You will find the Scan Display stand in Hall 2, stand C27.
For more information, contact Scan Display on +27 11 447 4777 or [email protected]. Alternatively visit www.scandisplay.co.za or www.markex.co.za.
by Ceri | Jul 7, 2010 | News, Scan Display
Editor’s Note
In this issue you can:
- Enter our lucky draw to win two World Cup tickets.
- Win a complimentary clip frame and graphics.
- Catch up on Scan’s news.
Before you read on, Scan Display would like to wish you a fantastic soccer experience over the World Cup! If you don’t have tickets for the games you wish to watch, we hope to see you at the Public Viewing Area on Mary Fitzgerald Square, where you can enjoy the atmosphere and festivities of this historic event with us.
Best regards
Justin Hawes
[email protected]
Managing Director
| World Cup Public Viewing Area at Mary Fitzgerald Square
From 11 June to 11 July 2010, the Mary Fitzgerald Square in Johannesburg’s vibrant Newtown district will host the City of Johannesburg’s Public Viewing Area (PVA) for the 2010 FIFA World Cup. Click here to read more. |
 Scan On Show is awarded SA Tourism contract
After an extensive tender process, Scan On Show was selected for the exhibition management of Meetings Africa – ‘Africa’s business tourism lekgotla’ – and the national pavilion at IMEX in Frankfurt. Click here to read more. |
 Scan created designer show for Design Indaba
For the fifth consecutive year, Scan Display partnered with Interactive Africa, the organiser of Design Indaba, to create the Design Indaba Expo. As the show’s official service contractor, Scan was responsible for the design and project management of the exhibition. Click here to read more. |
 Scan uses ‘green energy’ at Meetings Africa
Scan Display powered its exhibition stand at the recent Meetings Africa show with certified green power, using the Renewable Energy Certificate system. This is the first time that an individual exhibitor has used renewable energy for its stand’s lighting and electrical appliances.
Click here to read more. |
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by Ceri | Apr 19, 2010 | Design, Exhibitions, Scan Display
Scan Display embodied the values of Design Indaba at this year’s show, striving for innovation blended with intelligent design.
As the show’s official service contractor, Scan was responsible for the design and project management of the exhibition. Through Scan’s use of cutting-edge display products, the expo structure itself became a showcase of design excellence and possibilities.
Rolled Carpet
Scan used Italian-imported rolled carpet for full-lay carpeting. This style of carpeting results in fewer joins in the
flooring and is neater and sleeker than traditional tile carpets. Black carpeting was used throughout the pavilion, overlaid with carpeted pathways in four bold colours which helped to demarcate different areas for visitors in a visually striking way.
Mike Purdham from Interactive Africa (the organisers of Design Indaba) says: “Constantly seeking to raise the bar, the Design Indaba Expo and Scan have collaborated to introduce a number of firsts to the exhibition industry. The 2010 edition saw the introduction of full-lay carpeting for the first time, and we have had an overwhelmingly positive response from exhibitors and visitors alike.”
Modulbox
Scan used an exciting addition to its product range, the Modulbox,
to create the Interactive Africa stand. The simple and compact nature of this stand-in-a-box makes it quick and easy to transport and construct, which is invaluable given the restricted time available for set-up and break-down.
Despite its simplicity, the box is customisable for a variety of layouts to maximise the available space and serve the varying needs of exhibitors.
Mike Purdham says of the Modulbox: “Its ease of use and quick set-up time gave us one less thing to worry about. The stand was one of the stand-out features of the 2010 Design Indaba Expo.”
Success
This was the fifth year that Scan has worked in partnership with Interactive Africa to create the Design Indaba Expo. This year’s show was the most successful in terms of visitor turnout – 29,000 visitors attended last year, while this year a record breaking 35,000 visitors passed through the doors.
For more information, contact Scan Display on +27 11 447 4777 or [email protected]. Alternatively visit www.scandisplay.co.za.
by Ceri | Feb 22, 2010 | Design, Exhibitions
Although it may seem unnecessary to use of the option of exhibition furniture rentals when you can simply purchase furniture it becomes an economical viable option when:
• Hosting an exhibition where various booths and isles will require chairs.
• Display at an exhibition where you will need special chairs or tables which will only be needed once off.
• Want to use a variety of chairs and tables.
• Will display at various trade fairs and as such want to minimize transport of furniture to the location.
If any of the above applies you will benefit from our services and products in our range of exhibition furniture rentals.
