Madex Design Expo

First African Distributor Conference and Madex Design Expo Hosted in June

We proudly announce the success achieved in hosting representatives of twelve African countries at the first African Distributor Conference at the start of June this year. With the African events industry having the potential of enormous growth, we have taken the opportunity to establish partnerships with several companies in the industry from many African countries. The delegates to the African Distributor Conference also had the opportunity to visit our stand at the Madex Design Expo.

More About the Madex Design Expo

The aim of the Madex Design Expo is to bring together industry leaders from across the continent to discuss relevant topics.

It is the annual marketing, advertising, and design expo, hosted this year from 5 to 6 June at the Sandton Convention Centre. No fewer than 40 topics relevant to the industry came under the spotlight, and participation was excellent.

Due to the growing popularity of the Madex Design Expo, even more seating was made available at the recently hosted event. Hand-picked speakers addressed delegates on topics related to the fundamentals of marketing.

The discussions were held in the seminar theatres. In addition, delegates could browse through the many interesting stands, including that of Scan Display, and had the opportunity to network with service providers and key players in the industry.

Boni Mchunu from East Coast Radio and Kevin Fine from Jacaranda FM were among the speakers. They discussed topics, such as micro content creation, design strategies relevant to mobile marketing, and the difference between marketing and branding.

Many more topics came under the spotlight, and if you have missed this year’s event, be sure to visit our stand at the next Madex Design Expo. You are also invited to make use of our products, such as modular stands and exhibition equipment ranging from banners to kiosks, flooring solutions, and more.

More About the African Distributor Conference

The conference was hosted in Johannesburg and consisted of a two-day programme, jam-packed with product demonstrations and presentations about the leading industry trends, in addition to a factory tour, as well as an interactive workshop on how to develop and grow partnerships.

The delegates enjoyed the browsing of stands at the Madex Design Expo where they gained insight about the local industry. Delegates, such as Charles Campbell Clause, Director of Exhibition Stand Contractors in Kenya, noted that the conference was exceptionally interesting and beneficial for ESC. According to him, they had the opportunity to meet peers from other African countries and learned about new products.

Managing Director of Africast Conferences and Exhibitions in Zambia, Chimwemwe Nyirenda, also gave positive feedback. Chimwemwe noted the important role of Scan Display in helping exhibition stand developers across the continent to stay current with the latest cost-effective and sustainable solutions, as well as trends in the industry.

Automechanika

Attend Automechanika as the Leading Automotive Service Trade Fair in Johannesburg

The leading international automotive service industry trade fair, Automechanika will be hosted in Johannesburg, 18 to 21 September at the Nasrec Expo Centre. If you have not yet booked a stand, do so as soon as possible.

The event attracts large numbers of trade visitors from all over Africa. Reasons to attend and to host a stand at the trade fair include, but are not limited to:

  • The opportunity to meet with new and current industry service providers.
  • Getting a glimpse of the latest developments and technologies in the automotive service industry.
  • Improving your skills set by attending the free skills development workshops.
  • The opportunity to compare products, brands, and prices.
  • Meeting with other automotive service providers and building an extensive contact network.
  • Gaining brand exposure.
  • Selling your products and services.
  • Meeting with potential clients.

With Automechanika only hosted bi-annually, you do not want to miss the above opportunities. You can also now get free visitor tickets by registering online at the Automechanika website. Brands that will host stands and events at the trade fair include names, such as:

  • Auto Electrical Systems
  • Afrilube
  • Apollo 21
  • BG Automotive
  • Compact International
  • Engen Petroleum
  • Ese Machine Tools
  • Global Hardware Group
  • Highveld Garage Equipment
  • International Clamps
  • Klingspor
  • Mansons International
  • Multicat
  • New Mart
  • Odis Group
  • Pride Tools
  • SAC Trucks
  • Tekno SA
  • DTI
  • Trade Service
  • Ultratune
  • Valenti Light
  • Western Auto Spares
  • Stanley Trading
  • Oily SA
  • Merseta
  • Gumtree
  • Auto X

Many more well-known brands have already booked their stands for this year’s event. Indeed, in excess of 600 exhibitors will attend. As many as 15 industry conferences will be hosted, and there will be more than 30 skills sessions. Representatives and delegates from more than 27 African countries are expected to attend, and as many as six interactive zones are planned for the event.

The Automechanika 2019 Innovation Awards will also be hosted in recognition of the product innovations from across the globe, driving the success of the event. Visitors can look forward to the special display of innovative products at the event, the largest of its kind in Africa. Indeed, Automechanika entails four events in one. As such, if you are involved in the industry, you need to make sure you have a stand or at the very least, visit the fair. The Innovation Awards competition is now open for entries. If you are interested and want to enter a product for the prestigious award, you can do so at the trade fair website.

The free skills development programme is also something to consider. Attend workshops on topics, such as the advancement of the turbocharger, hybrid/electricity safety, customer experience and health and safety, and engine block mechanics diagnostic workshops. Several more such skills development programmes are to be hosted over the course of the trade fair.

Book your stand and give us a call to help you get started on the selection of exhibition stand materials for your trade booth at Automechanika 2019.

IFAT Africa

The IFAT Africa Trade Fair at the Gallagher Convention Centre in Johannesburg

The IFAT Africa trade fair focuses on discussions and exhibitions related to water, refuse, sewage, and recycling. Aspects regarding water purification and delivery, suitable solutions for water supply to the food and beverage sector, and laboratory technologies are addressed.

With more than 1 500 delegates who attend, the IFAT Africa trade fair provides several opportunities for exhibitors to introduce their products and services to important industry leaders. The exhibition runs alongside the conference related to the environment and waste management with a special focus on water.

This year, the IFAT Africa trade fair was held from the 9th to the 11th of July 2019. It is a biennial event and a must-visit for government officials, environmental consultants, engineers, farmers, food and beverage manufacturers, water supply and purification providers, and exhibitors with products and services relevant to the target audience.

Having a presence at the trade fair is important for exhibitors who want to gain access to the African market to introduce their products and services to decision-makers. Indeed, according to the organisers of the conference and trade fair, more than 80% of the visitors are decision-makers.

IFAT Africa offers an industry-focused platform for exhibitors, ensuring that all visitors to the fair are in the market for water supply-, sewage-, technology-, and recycling-related products and services. Innovativeness is also a feature of this prestigious and important event. The latest developments and trends are discussed, as well as showcased, making it an important event to attend. Top and trending environmental technologies are also discussed and displayed. Indeed, this is considered one of the most important trade fairs related to such technologies on the continent. The event is hosted in synergy with IFAT in Munich, thus also making it an internationally important event for exhibitors. The 2017 event had more than 150 exhibitors from 16 countries. It had over 1 700 visitors from more than 37 countries.

The event provides a discussion forum for service and solutions providers, decision-makers, and industry players. It is a significant event, especially considering the present-day water crisis in South Africa. Cape Town recently experienced the reality of coming close to no water. Water shortage is, however, a real threat throughout the country, despite good rains. The upgrading of water pipes, possible means of getting water that is more potable through desalination plants, and infrastructure development are among the important issues. As such, exhibitors, who have services and products relevant to the situation should not miss the opportunity to display their products at an event such as this.

We provide display stands and many products relevant to exhibitors who want to showcase their products and services at the event. In addition, we provide branding and printing solutions. Our service offerings include LED lightbox systems, counters, furniture, fabric display systems, roll-up banners, and display walls, to name only a few of our innovative options for exhibitors.

Get in touch for more information on our display stands and related products to help make your exhibition at the next IFAT Africa trade fair a success.

Display Stands for Manufacturing Expo

Display Stands for Manufacturing Events – Don’t Miss the Indaba in Sandton!

As a provider of award-winning display stands for manufacturing exhibition events, we are proud to be one of the suppliers of such display stands for the 2019 Manufacturing Indaba running from the 25th to the 26th of June at the Sandton Convention Centre in Johannesburg.

It is the leading manufacturing expo and conference event in sub-Saharan Africa. Even though it only runs over two days, the top companies in the industry have their display stands at the event. It has been proven to be an exceptionally important event for network building, information sharing, and product or service launches in Africa. Exhibitors have many opportunities to build brand awareness and engage with potential buyers. Of course, if you have missed the opportunity to exhibit at this year’s expo, do not despair as it is an annual event, giving you time to discuss your exhibition needs with our team for design ideas regarding your display stands for manufacturing events.

Why You Should Reserve a Spot as an Exhibitor at the Manufacturing Indaba

The event is visited by more than 2 500 potential buyers. Well over 1 500 industry players already exhibit at the event. Not having your company represented at the event means missing opportunities to network, develop brand awareness, and connect with potential buyers. We make it possible to stand out at such trade shows with our modular display stands for events throughout South Africa.

Sectors represented at the Manufacturing Indaba include, but are not limited to:

  • Agro-processing
  • Textile
  • Clothing
  • Leather and footwear
  • Mining
  • Pharmaceutical
  • Green industries
  • Chemicals
  • Plastic chemicals
  • Water and sanitation
  • Metal
  • Automotive
  • Aerospace & defence
  • ICT and electronics
  • Electro-technical
  • Cosmetics
  • Capital equipment

If your company operates in any of these sectors, you will want to retain your competitiveness by also exhibiting at the event. To this end, you will appreciate our expertise, range, and options when it comes to display stands for manufacturing expo events. We provide turnkey solutions, enabling you to focus on your business at hand, while we create your award-winning exhibition stand.

If you are not yet convinced of the benefits of exhibiting at the event, consider the advantages below:

  • Establish personal contact – meet the people at the other end of the emails in person and build strong client relationships.
  • Compete favourably – even if you are a small company, you can compete with large industry players because you have the same access to visitors.
  • Get valuable feedback – informal engagement with visitors and short feedback forms help you to gain valuable insight into buyer perspectives, brand image, and customer satisfaction.
  • Meet important decision-makers – use the personal business match-making opportunities to set up meetings with decision-makers.
  • Become informed about new developments in the manufacturing sector in which your company operates.
  • Build valuable sales leads over two days by getting visitor information for follow-up.
  • Connect with new companies that can supply to or assist your company in a particular industry.

What Next?

If you are not going to make this year’s Manufacturing Indaba, make sure that you are ready for the next event. Call us for more information about our display stands.

Display Stands for Retail

Display Stands for Retail – Four Showcasing Mistakes to Avoid

Brick and mortar stores, as well as trade booths, are physical environments. In order to attract attention in such environments, it is essential to invest in display stands for retail that are focused on generating interest. Every display must be set up with the aim to attract attention and to create an immersive experience. Sales conversions are lower when the display stands are not professional.

If your retail or trade show displays are not working, consider investing in our display stands for retail. We offer an exceptional range and provide you with modular and custom-design options. To help you identify problem areas in your retail or exhibition stands, we briefly look at some display mistakes to avoid.

  1. No Depth

Lack of height and depth make a display dull. Products displayed at the same height throughout a store or on an exhibition stand lose their appeal. To make every product shine, you need stands for retail that allow for flexible displays, giving you opportunities to create visually appealing and attention-grabbing displays.

You want to vary the height, depth, colour, and related visual elements. Some products should be displayed in glass cabinets, while others would be best displayed in glass counters, with some more on pedestals and others hanging.

  • Cluttered Spaces

For retail and exhibition purposes, keep all your displays clutter-free. Too many variations and jam-packed displays cause confusion. In addition, the visitor is bombarded with visual elements to the level where it is impossible to focus their attention on one product. If a display is not attractive and is unapproachable, you can bet that the visitor or shopper will go elsewhere.

  • Complexity in Execution

You do not have to fill every bit of space in the store or event booth. Indeed, open spaces are good and can be used to direct the flow of visitors. You may have an elaborate display in the middle of the floor and the perfect display stands to support your idea. However, what if there is no electricity at that spot? Do you have to install a light box right there? Do you need additional light to highlight the products on display? If it means having to have visible wiring, it is better to reconsider where your display will be located.

  • Lack of Functionality

Even with the best possible display stands for retail, if your displays make no sense to the audience, you are wasting space. Every item on display must lead to more interest and must fit in with your overall sales strategy.

Give us a call for more information about our display stands for retail environments and events. Our consultants also assist with layout and technology, helping you to create engaging shopping environments.

Expo Stands

Prepare for Award-Winning Expo Stands at Prestigious Travel Events in South Africa

Two of the most exciting travel events will be hosted in May 2019. The first is Africa’s Travel Indaba and the second is We Are Africa. You can expect to see award-winning expo stands at these two events. Of course, there is still time to reserve space for one of your expo stands for superb brand exposure at these prestigious events.

Africa’s Travel Indaba

This event will be hosted in Durban from the 2nd to the 4th of May. It is one of the most prestigious and largest travel and tourism marketing events on the continent. Indeed, the event is marked on the international tourism calendar as one of the top three must-visit events. So, if you have an expo stand at the event, you can rest assured that thousands of people will see your brand.

The event is to be hosted at the Durban Exhibition Centre and the Inkosi Albert Luthuli Convention Centre. International buyers and media will attend the event, which is organised by Synergy Business Events. It is a South African Tourism event and thus has national support. If you are still not sure whether to book one of the expo stands, consider that the event has won awards for being the top travel and tourism event in Africa.

A total of 1 049 companies exhibited in 2018 and visitors from more than 62 countries attended the exhibition. If you have not yet registered as an exhibitor, do so immediately to ensure that your brand is also among the exhibitors for this year’s event.

We Are Africa

This equally impressive event will be hosted in Cape Town from the 13th to the 16th of May 2019. It is noted as one of the most vibrant events in the luxury African travel class, so you can expect top buyers from around the world to attend. The press will also be well represented, giving you the opportunity to provide your brand with international exposure.

When it comes to expo stands, speak to our consultants who can help you decide on which expo stand would be best suited for you. We offer superior printing and branding opportunities with a range of world-class exhibition products to help your brand make the right impression on discerning buyers.

The event follows a radically new approach of un-conference format, enabling exhibitors to engage with other exhibitors, the press, important stakeholders, and buyers. It is the place to be if you have a high-end offering that is suitable for the discerning traveller groups of the world. Representatives of 20 prestigious publications will be at the event. There is still time to register and you can entrust the design and fitment of your expo stand to our experts.

Our product offering is extensive and includes, but is not limited to:

  • Custom, module box, and portable stands
  • 3D design
  • Graphic design
  • Shell schemes
  • Printing
  • Carpets and flooring
  • Electronics
  • Audio-visual equipment and setup
  • Furniture
  • Poster displays
  • Various types of banner displays
  • Banner walls
  • Counters

The above are only a few of the products and services we offer to make client expo stands stand out for all the right reasons. Many of our stands have won awards, so you can expect to see some of our designs and products used by exhibitors at the Africa’s Travel Indaba and We Are Africa events.