by Ceri | Feb 3, 2010 | Design
Below are a few of the questions that exhibition stand designers normally ask to ensure an accurate quote and the best possible service to the client.
• How much stand space will be used?
• Will you require a greeting desk area?
• Where will the stand be (thus in a room, hall, outside etc.)?
• Will you need furniture for the stand?
• What type of marketing literature will be displayed?
• Do you need brochure holders?
• Will you need audio visual equipment for the stand?
• Will a PA system be required?
• How many persons will man the stand?
• Will you need banners, pop-ups, corner or in-line stands?
• What is your marketing goal at the exhibition?
• Do you need electricity points?
From the above questions it becomes clear that many considerations go into the design of a single stand. As such select exhibition stand designers with a lot of experience and who will be able to guide you along the right path. Better yet, select exhibition stand designers that offer complete project management as part of their services.
by Ceri | Jan 7, 2010 | Design, Exhibitions
Apart from getting stunning end results when making use of professional exhibition designers for the design and setting up of your tradeshow booth, you will also save a lot of money. The professional exhibition designers normally have a whole range of products which they offer at a cost far below what you would have paid if you have gone to traditional graphic design and printing companies. They also have the tools such as 3D software, a team of specialists in their work, and the know-how regarding exhibitions.
They already know what works and what not. Avoid costly marketing mistakes such as too much information, too small lettering, and totally off-target posters by making use of the experts in designs specifically for exhibitions.
by Ceri | Jan 7, 2010 | Design
What a waste of resources and money to setup a stand at an exhibition that doesn’t draw any attention, is not remembered and doesn’t lead to the required action! Prevent this from happening to your company by getting in the help of experts in the designing and setting up of professional exhibition stands. Whether you want a corner or in-line stand, custom built or modular, you will benefit from the range of professional exhibition stands available through Scan Display.
With award winning designs and setups, the company has proven that it can deliver ensuring that your brand will be well displayed, that your booth will be neat and will draw the required attention as well as create the desired effect. Rather than having to run around and try to setup a booth from materials ordered from numerous suppliers, get everything you need from one professional exhibition company ensuring professional exhibition stands that will enhance your company’s image.
by Ceri | Sep 3, 2009 | Design, Exhibitions
Scan Display’s unique ‘exhibition stand in a box’, the Modulbox, demonstrated its amazing mobility and functionality when it recently allowed Scan to exhibit at back-to-back events without breaking a sweat!
Scan Display’s Modulbox at the Events Summit, Coca-Cola Park, Johannesburg
Scan Display’s Modulbox at the SAACI Conference, Tshwane
“We used our Scan Display branded Modulbox at the Events Summit at Coca-Cola Park in Johannesburg but also wanted to exhibit at the SAACI Conference, which was taking place the following day at the CSIR in Tshwane,†explains Justin Hawes, MD of Scan Display.
“Thanks to the Modulbox’s extreme portability (it folds up and can be placed onto a trailer) and very fast set up (all the panels simply open up and slide away) we were easily able to exhibit at both venues, enabling us to take full advantage of the great marketing opportunities provided by these industry-leading events.
“Once the Modulbox is closed it can be securely locked, so we were even able to leave our computers, popcorn machine and marketing material in the Modulbox while it was transported – making the Modulbox the very model of a ‘lock-up and go’ exhibition stand,†he concludes.
The Modulbox design is imported under licence from Modulbox Germany but the units are manufactured locally by Scan Display.
Each Modulbox can be custom-designed to a client’s specifications. It is perfect for roadshows as it allows companies to create a portable branded showroom that can be taken around the country to wherever their customers are. This makes the Modulbox a cost effective way to communicate with a widespread audience.
As Scan’s recent experience proves, the Modulbox is ideal for events and exhibitions, especially those with a restricted set-up time.
For more information go to www.scandisplay.co.za or call Justin Hawes on +27 11 447 4777.
by Ceri | Jul 29, 2009 | Design, Exhibition architecture, Graphics and Artwork, Project management
Planning a display for a trade show is a project that is a is a temporary endeavour, having a defined beginning and end (usually constrained by date, but can be by funding or deliverables), undertaken to meet particular goals and objectives, usually to bring about beneficial change or added value. The temporary nature of projects stands in contrast to business as usual (or operations), which are repetitive, permanent or semi-permanent functional work to produce products or services. In practice, the management of these two systems is often found to be quite different, and as such requires the development of distinct technical skills and the adoption of separate management. This is where Scan Display’s team of professionals can help you out. Contact us at +27 11 447 4777 for more information about our products and services.
by Ceri | Jul 29, 2009 | Design, Exhibitions, Training workshops
Today’s prospective new clients are nervous – they’ve just been witnessing a global financial downturn with banks folding, giant companies declaring bankruptcy, workers getting laid off and the stock exchange dropping. Whether your product is a computer game or an electric car, when you have a display at a trade show you are selling you. That may sound a little odd, but the whole point is that potential clients have to trust you. It’s all a matter of body language. When they see you standing solid with your arms folded across your stomach, they get the message ‘Stay away – this is my territory!’. It’s up to you to approach prospective clients and to welcome them to your display. They must feel that they are wanted.
