Cultural Differences in Approach to Trade Shows
Differences in how trade show displays are approached vary with the location: in South America, Europe and Asia it is much more common to have what is known in the industry as “build and burn†exhibits, which are exhibits which are fabricated and set up just for...
Used Exhibits
These are existing exhibit or display stand properties, usually older and sometimes worn (though not necessarily), originally built for another purpose, available for rental or purchase. Many exhibit houses have a few of these lying about. Some exhibit houses have...
Rental Exhibits
For years, the trade show display business was dominated by the concept of selling and owning one's display properties. There are a number of reasons for this including accounting realities and the cultural history of the industry itself. But, in recent years, this...
Portable Hybrid Displays
Portable hybrids are an alternative to traditional portables and offer several advantages to companies seeking either to downsize from an island display or step up from a traditional portable. Hybrids, by their very nature, are easily customizable since they are...
Panel & Frame Systems
These are the omnipresent exhibit, retail, display and presentation systems. In many ways, when people think of modular exhibits today, they are thinking of Panel & Frame systems like aluminum extrusions, which are sold (in pieces and parts) to distributors, who...
Modular Exhibits
These exhibits fall between a pop-up display, and a panel & frame system. Whereas a pop-up is typically a small background property, a modular display is an entire space. They use a standardized basic structure, whether this be a metal framework, or thin,...
Pop-up Displays
These are sometimes called a Pull-Up display or Portable display and are displays that use a flexible graphic panel (fabric or other man-made material) attached to a spring-loaded roller on which the graphic winds for storage. When ready to display, the graphic is...
Pipe and Drape
Often provided by the show contractor, these typically use a metal frame of upright posts supported by base plates, with cross beams on which the fabric drape is either threaded (via a sewn pocket) or tied. These types of displays are often provided by the show...
Tabletop displays
Tabletop displays are usually comprised of a small metal frame work which can easily collapse (much like a backpacking tent frame) into a small carrying case, with graphic panels that attach to the frame work via mechanical fasteners, magnets, or Velcro. These...
Reasons to exhibit a trade show display
The trade show industry serves a astoundingly wide and varied audience. Virtually every industry has its own menagerie of shows that cater to virtually "every" sub-segment. On a micro level, there are numerous reasons for exhibitors to deploy a display at a given...